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How can I resolve the "RateLimit: Rate limit hit" error when publishing my Webflow site using Make (formerly Integromat) for automations with the CMS, specifically with a Webflow form triggering a ChatGPT response logged in the CMS?

TL;DR
  • Add throttling, batching, and scheduling in Make to space out Webflow CMS API requests and stay within the 60 requests/minute rate limit.
  • Implement error handling with retries, use buffers like Google Sheets, and offload ChatGPT responses to external systems before updating the CMS.

The "RateLimit: Rate limit hit" error in your Webflow + Make (Integromat) automation occurs when you're sending API requests faster than Webflow's quota allows—especially relevant when using Webflow forms to trigger ChatGPT responses that are logged back into the CMS.

1. Understand Webflow's API Rate Limits

  • Webflow CMS API Limit: The main limit is 60 requests per minute per IP for the CMS API.
  • Burst usage beyond this will trigger the 429 RateLimit error.
  • The rate limit affects all actions like CMS item creation, updating, or publishing via the Webflow API (used in Make).

2. Use Webhook Throttling in Make

  • When a Webflow form is submitted, it can trigger a scenario in Make too frequently.
  • Add throttling or delay modules to slow down how fast Webflow API calls are made.
  • Use "Tools > Sleep" or "Tools > Iterator" + "Sleep" if operating in batch.

3. Batch Requests When Possible

  • If you're processing several form submissions at once, group them using a Buffer or Array aggregator.
  • Post-process the batch with intervals (e.g., 1 CMS update every 2 seconds) to stay within the limit.

4. Add Error Handling and Retries in Make

  • Use the "Error Handling" tab on each module and enable “Resume on error.”
  • Add conditional retries with delays (e.g., retry 2 times, every 10 seconds) for the CMS update module.

5. Use Make's Queue and Scheduling Features

  • Convert your real-time automation to a scheduled run (e.g., every 1-2 minutes).
  • Save new form submissions to a Google Sheet or Airtable, and have the scheduled Make scenario pull from that source and update Webflow more slowly.

6. Optimize CMS Usage

  • Avoid creating or updating the same CMS item multiple times rapidly.
  • For testing, add conditional filters to avoid repeating unnecessary API actions.

7. Consider Using ChatGPT on External Stack

  • If ChatGPT processing is frequent, offload it outside of the CMS flow.
  • Trigger ChatGPT via Make or a webhook and log results into a database, then update Webflow CMS in bursts using the scheduling techniques above.

Summary

To fix the RateLimit error, you’ll need to slow down or batch your CMS API requests from Make. Use sleep/delay modules, batching, and scheduling to stay within Webflow’s 60 requests per minute limit. Add error handling with retries and offload real-time form-to-CMS processing to external buffers when needed.

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