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Is it possible to activate an animated gif on scroll using Webflow?

TL;DR
  • Hide the GIF initially using 0% opacity, then reveal it with a scroll-triggered animation in Webflow to simulate activation.
  • Use Lottie files instead of GIFs for precise scroll-based animation control and better performance.

Yes, it's possible to activate an animated GIF on scroll in Webflow using a few practical workarounds, because GIFs play automatically and can't be controlled directly. Here's how you can simulate “activating” a GIF on scroll.

1. Use GIF Visibility as the Trigger

  • GIFs can't be paused or started like videos, but you can simulate activation by hiding them initially and then fading them in as the user scrolls.
  • Upload your animated GIF to the Webflow Assets panel.
  • Place the GIF inside a div block and set the initial visibility to 0% opacity with an Initial State interaction.

2. Create a Scroll Interaction in Webflow

  • Go to the Interactions panel.
  • Select the div block with the GIF and choose "While scrolling into view".
  • Add an animation that changes opacity from 0% to 100%, or also move or scale the GIF for additional effect.
  • This creates the illusion of the GIF “activating” when it enters the viewport.

3. Optional: Use Lottie Instead of GIFs for Control

  • For full control over animation (e.g., play, pause, loop on scroll), replace the GIF with a Lottie file if you have a JSON version of the animation.
  • Lottie animations can be precisely controlled on scroll using Webflow's native Lottie scroll trigger interactions.

4. Consider Limiting GIF File Size

  • GIFs are not optimized for performance and can slow down page load.
  • If using this method, ensure GIFs are under a reasonable size (ideally <1MB) and optimized for web before uploading.

Summary

While you can't directly start a GIF on scroll in Webflow, you can simulate activation by hiding it initially and revealing it with a scroll-triggered animation. For full animation control, consider using Lottie files instead.

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