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How can I resolve the validation failure error message in Webflow while trying to publish a new blog post via CMS?

TL;DR
  • Identify and complete all required fields in the CMS item, ensuring correct data types and content.
  • Verify that reference fields are linked properly, rich text fields contain actual content, and the slug is unique.

A CMS validation failure in Webflow typically occurs when required fields are missing or contain invalid data. Here's how to resolve the error step by step.

1. Identify the Required Fields

  • Go to your Webflow CMS and locate the Collection that holds your blog posts.
  • Click Settings (gear icon) for the relevant Collection.
  • Note which fields are marked as Required — these must be filled before a post can be published.

2. Open the Problematic Blog Post

  • Go back to the CMS Collection and edit the specific blog post you're trying to publish.
  • Check each required field: title, slug, post body, images, or reference fields.
  • Make sure no field is left blank and data types match (e.g., plain text for a plain text field).

3. Validate Reference and Multi-reference Fields

  • If you're using Reference or Multi-reference fields, confirm that:
  • The referenced Collection has entries.
  • The linked item is selected.
  • Validation will fail if you're referencing an empty Collection or if the item isn’t properly linked.

4. Check Rich Text Fields

  • For Rich Text fields, ensure there is actual content — not just a space or a return.
  • Webflow requires meaningful content inside rich text fields to pass validation.

5. Review Conditional Visibility Settings

  • If some fields appear to be hidden in the UI due to conditional visibility, they may still be required in the backend.
  • Either fill them out via the CMS Editor or change their status to optional in the Collection schema.

6. Check Slug Uniqueness

  • Every CMS item must have a unique slug.
  • If a slug already exists in another item (published or archived), you'll get a validation error.
  • Edit the slug to ensure uniqueness.

7. Use the Webflow CMS API (If Applicable)

  • If you're publishing via API, ensure your payload includes all required fields and complies with expected data types and structures.
  • Missing, null, or malformed fields will cause a validation error.

Summary

To resolve a CMS validation failure in Webflow, ensure all required fields have valid, non-empty content, verify proper setup of Reference fields, and confirm the uniqueness of the slug. Fixing these issues typically clears the validation error and allows successful publishing.

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