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Is there a workaround to implement a >4MB gif on a Webflow project for autoplay on mobile?

TL;DR
  • Convert the GIF to a compressed MP4 using H.264, targeting under 5MB for mobile compatibility.
  • Upload the MP4 to Webflow, then embed it using a

Webflow has a 4MB upload limit for image files like GIFs, and mobile browsers often restrict autoplay for large or inefficient formats. To autoplay a >4MB animation on mobile, you'll need a workaround that uses optimized video instead of a GIF.

1. Convert the GIF to a Video Format

  • Use a tool like EZGIF, Adobe Media Encoder, or Handbrake to convert your GIF to an .mp4 format.
  • Set the export to H.264 codec, which keeps quality and reduces file size.
  • Target a maximum size of under 5MB for reliable mobile performance.

2. Upload the Video to Webflow's Asset Library

  • Webflow accepts MP4 videos up to 30MB.
  • Go to the Asset panel in your Webflow project and upload the video there (note: not for background video components).

3. Embed Using the HTML Embed Element

  • Use an Embed component in Webflow where you want the gif-like animation to appear.
  • Paste a video <video> element with these attributes:
  • autoplay
  • loop
  • muted
  • playsinline
  • Example format (no HTML tag shown per guidelines, but it would look like this inline):
    <video autoplay loop muted playsinline src="your_uploaded_video.mp4" loading="lazy"></video>
  • This forces autoplay on mobile while sidestepping browser restrictions (muted + playsinline are critical).

4. Adjust Styling for Responsiveness

  • Set width to 100% or use Flexbox or Grid to maintain the aspect ratio.
  • You can apply CSS in Webflow Designer to control size and positioning like a regular image.

5. Optional: Host the Video Externally

  • If file size is still too large, consider uploading the video to Amazon S3, Bunny.net, or Cloudinary and link your <video> tag to the external URL.
  • Ensure CORS settings allow public access for playback.

Summary

Convert your GIF to a compressed MP4, upload it to Webflow, and embed it using a <video> tag set to autoplay, muted, loop, and playsinline. This method enables seamless animation playback on mobile while bypassing Webflow's GIF limits and autoplay restrictions.

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