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Can I display specific blog posts on individual pages in Webflow based on their category or practice area? Can this be done using API integration in Webflow?

TL;DR
  • Use Webflow CMS filtering by linking blog posts to categories/practice areas via a Reference field, then display them on Practice Area template pages using Collection Lists filtered by the current Practice Area.
  • If content is external, sync blog posts and categories into Webflow CMS using an API and middleware like Zapier or Make, then display as above.
  • For live external content without syncing, use custom JavaScript with fetch calls, though this limits filtering and SEO benefits.

You can display specific blog posts on individual pages in Webflow based on their category or practice area using either Webflow’s native CMS filtering or via API integration, depending on the level of dynamic control you need.

If your blog posts and practice areas are both inside Webflow CMS:

  • Create a Multi-Reference or Reference Field: In your Blog Posts CMS Collection, add a Reference or Multi-Reference field that links each post to a Category or Practice Area collection.
  • Design a Practice Area Template Page: Use the CMS Template Page for Practice Areas to auto-generate individual pages.
  • Add a Collection List of Blog Posts: Inside each Practice Area page, insert a Collection List filtered by “current Practice Area.”
  • Apply Filter: In the Collection List settings, filter Blog Posts where Practice Area equals Current Practice Area.

This setup requires no code or API integration, and works well if the blog content is managed inside Webflow CMS.

2. Use API Integration for External Blog Sources

If your blog posts are stored outside Webflow (e.g., WordPress, Airtable, headless CMS):

  • Use a Middleware (like Make or Zapier): Pull blog posts from your external source and push them into Webflow CMS using the Webflow CMS API.
  • Tag Each Blog Post by Category: Make sure the external source includes a category or practice area field.
  • Sync Categories into Webflow: Ensure the external categories match your Practice Area CMS Collection in Webflow.
  • Display as in Step 1: Once data is synced into Webflow CMS, you can display blog posts by practice area the same way—via Reference fields and Collection List filtering.

3. Alternative: Client-Side API Fetching (Not Ideal)

If you absolutely must pull blog data live from an external API without storing it in Webflow CMS:

  • Use custom JavaScript to fetch and render external blog data.
  • This requires creating custom HTML structures inside Webflow and populating them dynamically using fetch calls.
  • You will lose access to CMS filtering, SEO benefits, and Collection List styling.

This approach should only be used if CMS syncing is not an option.

Summary

Yes, you can display specific blog posts based on category or practice area using either Webflow CMS filtering with Reference fields or through API integration. The first method is easiest and most maintainable inside Webflow. API-based options are more complex but possible if your content comes from external sources.

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