To bind a rich text area for blog posts in Webflow, you’ll use the CMS's Rich Text field and connect it to a Rich Text element on your page.
1. Create a Rich Text Field in the CMS Collection
- Go to the CMS in your Webflow project.
- Select or create a CMS Collection (e.g., “Blog Posts”).
- Add a new field (click + Add Field), and choose Rich Text.
- Name the field appropriately (e.g., "Post Body").
- Save the Collection field and update the CMS Collection schema.
2. Add and Bind a Rich Text Element on the Template Page
- Go to Pages > CMS Collection Pages, and select the template for your collection (e.g., “Blog Posts Template”).
- Drag a Rich Text element onto the canvas.
- With the Rich Text element selected, go to the Element Settings panel.
- Under Get text from, choose the Rich Text field you created (e.g., "Post Body").
- Webflow will now automatically bind and display the corresponding CMS content from each blog post.
3. Style the Rich Text with a Rich Text Block
- If you want custom styling, add a Rich Text Block and use a Rich Text Field wrapper (not just plain text).
- Apply classes and then style text elements like headings, images, and blockquotes within the bound Rich Text content.
- Use the Selector dropdown (top-left of the Style panel) to target nested elements like H2, Paragraph, etc., within the Rich Text.
- Inside the CMS, you (or your content contributors) can embed images, videos (e.g., YouTube with ?rel=0), and other media using the + icon inside the Rich Text field editor.
- To ensure proper rendering, make sure that custom embeds are allowed in the Collection’s Rich Text field.
Summary
To bind a rich text area for blog posts in Webflow, create a Rich Text field in your CMS, then insert a Rich Text element into your Collection template and bind it to the Rich Text field. This lets Webflow dynamically display formatted blog content for each entry.