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How can I resolve the conflict between the CNAME record for www () being used by my domain provider and the need to create a CNAME record for www in HubSpot?

TL;DR
  • Choose either Webflow or HubSpot as the sole owner of the www CNAME and point www to that platform’s CNAME record.
  • Move the other platform to a different subdomain (e.g., info.yourdomain.com), update DNS accordingly, and verify propagation using DNS tools.

You're encountering a CNAME conflict for the www subdomain, which happens because a subdomain can only have one CNAME record, and both your domain provider and HubSpot are attempting to use it.

1. Understand the Role of CNAME for www

  • CNAME records alias one domain name to another.
  • The www subdomain traditionally uses a CNAME to connect to platforms like Webflow or HubSpot.
  • A subdomain (like www) cannot have multiple CNAME records—only one can exist at a time.

2. Decide Which Platform Should Handle www

  • Determine if Webflow or HubSpot is your primary website builder for the www domain.
  • If Webflow: www should point to Webflow’s CNAME.
  • If HubSpot: www should point to the CNAME provided by HubSpot (e.g., [yourID].hubspotpagebuilder.com).

You must choose one to serve www. You can’t split traffic between platforms at the DNS level.

3. Set Up Redirects as Needed

  • After deciding which platform owns www, set up redirects to handle the alternate domain:
  • If www goes to Webflow, you can configure HubSpot to use a subdomain like info.yourdomain.com.
  • If www goes to HubSpot, consider using Webflow with a different subdomain (like design.yourdomain.com).

4. Update DNS Settings

  • Go to your DNS provider (e.g., GoDaddy, Namecheap).
  • Remove the existing CNAME record for www if it conflicts.
  • Create a new CNAME record for www pointing to either:
  • proxy-ssl.webflow.com (for Webflow)
  • [yourID].hubspotpagebuilder.com (for HubSpot)

You must only have one CNAME for www.

5. Add Alternate Domains Within Either Platform

  • Each platform allows you to host on subdomains.
  • Use another subdomain (like blog.yourdomain.com, landing.yourdomain.com, or go.yourdomain.com) to separate services.
  • Point that subdomain to its respective platform using a CNAME or A record.

6. Verify DNS Propagation

  • Use tools like whatsmydns.net or MXToolbox to check if the CNAME is correctly propagating.
  • DNS changes can take up to 24–48 hours globally.

Summary

You must choose a single owner of the www CNAME, either Webflow or HubSpot. Whichever you prioritize, point www to that platform's CNAME, and move the other to a separate subdomain like info., blog., or go.. You cannot use two CNAMEs for www simultaneously.

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