Webflow supports integration with numerous third-party tools to enhance functionality, including analytics, forms, e-commerce, marketing, and automation features.
- Mailchimp: Use with Webflow forms via integration or through third-party services like Zapier or Make to automate subscriber list updates.
- ConvertKit, HubSpot, ActiveCampaign: Can be connected via API, webhook, or third-party automation tools to capture leads and send email sequences.
- Getform or Formspree: Useful for enhanced form processing if you need file uploads, spam prevention, or workflows outside of Webflow’s native form handling.
- Zapier: Connect Webflow to hundreds of apps like Google Sheets, Slack, Trello, and Airtable. Common use cases include syncing form submissions and CMS item updates.
- Make (formerly Integromat): A more visual automation tool similar to Zapier, offering more complex workflows and budget flexibility.
- Parabola: For connecting and transforming large data sets into or out of Webflow CMS, especially useful for e-commerce or large databases.
3. E-Commerce & Payment
- Foxy.io: A more flexible e-commerce solution that works with Webflow for advanced checkout features, subscriptions, or multi-currency support.
- Shopify (Buy Button SDK): Embed Shopify products and checkout into a Webflow site using Shopify Lite.
- Stripe & PayPal Buttons: Integrate payment buttons manually or via embed elements.
4. Analytics, Tracking & SEO
- Google Analytics & GA4: Add your tracking code in Project Settings > Custom Code > Head.
- Google Tag Manager: Allows you to manage all your tracking tags from one interface.
- Hotjar or Microsoft Clarity: Heatmaps, session recording, and user behavior analysis.
- Ahrefs, SEMrush, or Moz: Not integrations per se, but used for external SEO monitoring of Webflow sites.
- Jetboost: Adds dynamic filtering, real-time search, and favorite/save features to Webflow CMS without code.
- Finsweet Attributes: No-code enhancements for CMS filtering, pagination, load-more features, and form manipulation.
- Outseta: Add SaaS membership functionality (login, sign-up, payments) on top of Webflow projects.
6. Membership & User Login
- Memberstack: Add user account systems, gated content, and subscriptions within Webflow.
- Outseta: Combined CRM, subscription billing, and user login system.
- Firebase: Requires custom development but allows complete authentication systems embedded via Webflow’s custom code.
7. Calendars & Scheduling
- Calendly: Embed scheduling widgets to let users book time directly through your site.
- Acuity Scheduling: An alternative to Calendly with more customization.
8. Search & Filtering
- Algolia: Add advanced full-site search functionality with a powerful API.
- Finsweet CMS Filter: Lightweight no-code solution for CMS-based filtering and sort features.
9. Multilingual Support
- Weglot: Instantly translates and manages the multilingual versions of your Webflow site.
- Polyflow or Localize: Alternatives offering different translation and localization features.
10. Image & Video Handling
- Cloudinary: Manage, optimize, and deliver assets via CDN. Useful for performance-heavy projects.
- YouTube or Vimeo: Embed directly using Webflow's embed elements; use query parameters for customization (e.g., ?rel=0 to hide related videos).
Summary
Webflow integrates smoothly with tools like Zapier, Memberstack, Jetboost, Mailchimp, and many others for automation, user authentication, CMS enhancement, and marketing. Choosing the right set of tools depends on your project’s functionality goals and the level of complexity you’re ready to manage.