How do I resolve issues with order confirmation emails and mobile optimization for ecommerce in Webflow?
TL;DR
- Verify order confirmation emails are enabled, properly formatted, and sent from a verified domain.
- Customize email layout for mobile readability using responsive elements and stacked designs.
- Optimize Ecommerce pages (Cart, Checkout, Confirmation) for mobile across all breakpoints with touch-friendly controls and readable text.
- Publish changes and test via a sample purchase on desktop and mobile.
If your Webflow Ecommerce setup is having problems with order confirmation emails or appears poorly optimized on mobile, you need to address both the email template and responsive design.
1. Check Order Confirmation Email Settings
- Go to Project Settings > Ecommerce > Emails.
- Make sure the Order Confirmation email is enabled and not disabled.
- Verify the "From" email address is valid and uses a verified custom domain; unverified domains may trigger spam filters.
- If emails aren't sending, check if your Ecommerce site is active (emails are only sent on published, non-draft stores).
- Ask customers to check their spam or promotions folders.
2. Test Email Formatting and Layout
- In Ecommerce > Emails, click Edit next to “Order Confirmation Email” to open the visual email editor.
- Ensure the layout uses Webflow’s built-in responsive email elements.
- Preview the email using the Mobile toggle to simulate mobile devices.
- Avoid using custom embedded code in emails—Webflow’s email system doesn’t support full HTML/CSS responsiveness as a website would.
3. Customize and Optimize Confirmation Email for Mobile
- Use stacked layouts (vertical sections) instead of side-by-side columns for mobile readability.
- Keep images small and optimized; large images may not scale down well in email clients.
- Use web-safe fonts and appropriate padding/margins to maintain clarity on smaller screens.
4. Optimize Ecommerce Site for Mobile
- In the Webflow Designer, switch to each responsive breakpoint (Tablet, Mobile Landscape, Mobile Portrait).
- Review the Cart, Checkout, and Order Confirmation pages.
- Make sure buttons and forms are:
- Touch-friendly (minimum 44px height)
- Text is readable (16px font size or larger)
- Layouts are clean and scrollable without horizontal scrolling
5. Publish All Changes
- After adjusting email templates or responsive styles, Publish your site to both your staging (webflow.io) and custom domains.
- Re-test with a sample purchase using a browser and mobile device to confirm both the email and design display correctly.
Summary
To resolve issues with Webflow Ecommerce order confirmation emails and mobile optimization, ensure email settings are correct and use responsive-friendly templates. Then, verify that all site layouts, especially the cart, checkout, and confirmation pages, are optimized across breakpoints in Webflow Designer.