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Is it possible to offer users a free trial with Webflow Memberships/Ecommerce only, without using any third-party tools?

TL;DR
  • Webflow doesn't natively support time-based free trials in Memberships or Ecommerce.
  • You can manually simulate trials using a free plan or $0 product, but automatic billing or access transitions require third-party tools like Memberstack or custom Stripe integration.

Webflow Memberships and Ecommerce do not natively support free trials without third-party tools or custom code. However, there are limited workarounds depending on your use case.

1. No Native Free Trial Feature

  • Webflow Memberships allows for paid and free memberships but does not include a built-in free trial capability (e.g., free for 7 days, then billed).
  • Webflow Ecommerce enables selling digital products and subscriptions using Stripe, but again, Stripe’s free trial features are not exposed through Webflow’s standard interface.

2. Workaround Using Free Plans

  • You can create a free membership plan that provides limited access.
  • Then upsell users to a paid membership plan after a trial period. This is a manual trial approach:
  • User signs up for a free plan.
  • After X days (you must notify users manually or via site logic), they lose access to gated content unless they upgrade.
  • Limitations:
  • No automatic billing transition from free to paid.
  • No in-app migration logic—users manually upgrade.

3. Workaround Using One-Time Free Product

  • You can set up a “$0” one-time digital product that grants temporary access to protected content.
  • Then separately offer a paid subscription.
  • Drawbacks:
  • Users would need to go through a checkout flow twice: once for free and once to subscribe.
  • No automated transition between the two stages.

4. Why Third-Party Tools May Be Needed

  • Stripe (underlying Webflow’s subscriptions) does support trials, but Webflow’s integration does not expose that feature.
  • Embedding custom Stripe Checkout or using tools like Memberstack, Outseta, or Stripe APIs would allow free trials, but this requires custom development or third-party services, which goes beyond Webflow-native tools.

Summary

Webflow does not currently support time-based free trials in Memberships or Ecommerce without third-party tools. While workarounds using free plans or free products exist, there is no native way to automatically convert users from a free trial to a paid plan.

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